Posts filed under Cadillac

Coming This Summer to a Dealership near You: The 2015 Cadillac ATS Coupe

In a movie premiere-like reveal with a flair for the dramatic, Cadillac introduced the company’s first compact luxury coupe at the 2014 North American International Auto Show. “The 2015 Cadillac ATS Coupe is a natural step in the brand’s progression, and another distinctive, fun-to-drive technologically advanced product for a new generation of drivers extending our… (read more)

Follow the Uber Cadillacs to the 2014 North American International Auto Show

Roll up to the 2014 North American International Auto Show (NAIAS) in style with Cadillac and Uber. No, “über” is not just a trendy superlative used by middle school-aged girls; and yes, those two companies collaborate nicely together. This year, Cadillac has partnered with Uber to provide NAIAS attendees with free 15-minute rides through Detroit’s… (read more)

Cadillac Finishes the Year with Excellent Sales

With Cadillac winning awards like the ELR’s EyesOn Design award for best production car at NAIAS 2013, AutoPacific’s highest overall satisfaction rating for the SRX, and the sweep of car of the year awards won by the 2014 CTS, we at Crest Cadillac knew 2013 was a good year. Now, we have the numbers to… (read more)

2014 Cadillac ELR Ships to Dealers From Michigan Plant

Earlier this month, General Motors’ Detroit-Hamtramck assembly plant began shipping the luxurious 2014 Cadillac ELR to dealers across the country. The vehicle is the first Cadillac to be produced at the plant in two years. The last Cadillac was the DTS sedan whose production ended in 2011. The ELR, Cadillac’s first forage into the electric-hybrid… (read more)

Cadillac Brand Reaps Benefits of Celebrity Endorsements

Cadillac has been revamping the brand’s image to appeal to younger consumers by reinforcing the idea of Cadillac as a symbol of status. Recent pop songs and celebrity owners have helped re-establish the brand’s popularity. New Zealand teenage pop star, Lorde, sings about “driving Cadillacs in our dreams” in her hit song “Royals”; while hip… (read more)

Driving Safely Through the Snow and Ice

Winter weather is beginning to fall and travelers across the country are checking weather reports for a hint of what to expect as they travel home for the Thanksgiving holiday. We thought now would be a good time to offer our tips on driving safely through the snow and ice. Exercise caution. This applies before… (read more)

Warming Your Car This Winter

How long should you let your car warm up before driving in those cold, winter months? It’s an age-old question, but we have a present-day answer for you here at Crest Cadillac. In the past, you’ve probably been advised to let your car idle for a few (or more) minutes in order for the engine… (read more)

Cadillac CUE Design Inspired by Customer Input

If you’ve used the Cadillac CUE system, you know just how sleek, smooth, and user-friendly it is. And if you like it, well, you can thank Cadillac’s loyal customers. Designers and engineers worked for years to find the best way to create the system. According to Cadillac, they wanted to be sure it was the… (read more)

Cadillac Could Use the Escalade Name for a New Crossover

The Escalade name branded on the back of Cadillac’s premium sport utility vehicle is a symbol of luxury. After the reveal of the all-new 2015 Cadillac Escalade last week, this has never been truer. So it’s perfectly understandable that Caddy is now trying to ride the momentum and thinking about building off of the Escalade’s… (read more)

2015 Escalade More Luxurious than Ever Before

Ever since Big Tymers sang the song, “Still Fly,” making reference to a Cadillac Escalade with a chromed out nose, the Escalade has been associated with opulence. Cadillac is now taking this opulence one step further, making the 2015 Escalade more luxurious than ever before—especially on the inside. With handcrafted elements and state of the… (read more)